Graeme Clegg, founder and Chairman of New Image™ International, started out as a sheep farmer in Masterton. It was on his farm that Graeme developed his groundbreaking ideas about health supplements.

In 1984 Graeme, inspired by the findings of his research, started New Image™ International, creating our flagship colostrum based health products. For more than 30 years we have continued to grow, increasing our offering to include nutritional, weight management and skincare products, sold throughout the Asia Pacific region by our network of Independent Distributors.

Today, Health and Wellness is the fastest growing industry in the world and because we make sure our products are made from the purest ingredients we've been recognised as a leader in this industry, winning numerous international awards for innovation and product quality.

New Zealand's passion for innovation means everyone has the opportunity to master the art of living well.